LeadsLibrary.com offers lists, as well as marketing and data processing services to help our customers deliver relevant marketing efforts, and help them better appreciate their prospects and customers. The clients can then use the data for email, direct mail, and making sales calls. More details about these services are available on www.LeadsLibrary.com.
We may also get information via public sources like census data and similar public records. Included in the data received, used, and made available are Personally Identifiable Information (PII) or PII-linked. These include name, contact number, email address, or postal address.
Also, some of the services we provide involve the use of, and making available B2B or business to business data obtained from various sources that include public directories, publications, surveys, filings, and subscriptions.
We conscientiously collect names of business executives, email addresses, and job titles from public sources. We collect executive data through telephone research where the information is provided over the phone.
The data can likewise be gathered from business websites that list the names and email addresses of the executives or from printed and published directories that feature the executives’ names, titles, and email addresses. We do not resort to using computerized web-crawlers to obtain executive information.
Here’s how we provide our clients access to information:
- We offer lists that contain names, emails, addresses, and contact numbers to aide marketers in sales prospecting, and email and direct mail campaigns.
This may not necessarily be descriptive of how we use PII, and other information as well. By allowing marketers to refer to PII and other similar data when sending offers to customers and other stakeholders, we help increase the chances of marketers sending desired and relevant – instead of unwanted – content, offers, ads and coupons.
- Cookies – A cookie is a small text file used by websites and online services to hold information about users on their own computers. For example, a cookie may be used to store log-in credentials. This way, you won’t need to input them every time you return to the site.
Cookies can also keep other information that can make browsing more efficient or customized in future visits.Cookies may likewise store an identifier unique to your computer. This way, web content and services, as well as advertising networks can identify you even when visiting different websites. You can set up your browser to prompt you every time cookies are sent, or to completely disallow certain or all cookies. This, however, may affect your web browsing functionality or your ability to make full use of various websites.
- Web Beacons or Pixels – Web beacons or pixels may also relay information to a web server from your browser. They can be embedded in emails web pages, or videos, to allow web servers to read specific information types from your browser, determine if you have already viewed a particular email message or web page, and determine the date and time of your web beacon viewing, your computer’s IP address, and the web page URL from where the you viewed the web beacon.
Sometimes, we work with 3rd parties to improve our services. This is usually to retarget and tailor ads, or installing browser cookies. These providers may access and place their own pixel tags, cookies, and other similar technologies on your computer or device.
Cookies may carry varying expiration periods. Our partners may also collect different types of de-identified or anonymous data about your device, browser, or browsing activities with the use of the cookies.
We may likewise put cookies on email messages we send. This will help us understand how the recipients respond to our email campaigns. This can also help us – and our clients as well – learn more about these recipients.
When you browse our site, we may put cookies that will assist us in target or perform re-retarget marketing to you when visiting other sites or mobile applications. For example, we can inform you of our events, services, and other company information.
Note that it is beyond our control when our business partners decide to use pixels and cookies. For example, there are times when we provide customers proprietary lists of data to companies de-identifying Data Segments and PII, and link them to cookies or other similar technologies like mobile identifiers. These partners may likewise link cookies to mobile or other device identifiers to link identities across devices, technologies, or browsers.
- How to Opt Out of LeadsLibrary Database – to opt out of our database, send us an email by clicking “Contact us “ When doing so, include the following in your message: first name, last name, and current address. It is also a good idea to include other addresses you may have used in the last 5 years. This can help us opt you out in case information on your current address is not yet available to us.
If you opt out this way, we will refrain from using data in our proprietary database. This will help clients send or tailor content and ads to you that may include email, online display, or direct marketing. It typically takes anywhere between 30 and 60 days for us to process the opt-out in all our databases.
Opting out this way will only affect data in our own database. It will not affect our partners’ or customers’ databases. Thus, other companies working with us may still send you content, offers, and ads.
- How to Opt Out of Online Targeting – When you want to opt out of 3rd party ad platforms and networks (including our partners, or ones we may have shared data in the past, we suggest that you visit the opt out pages provided by the About Ads program of the DAA and the Network Advertising Initiative.
The above methods will prompt opt out cookies to settle on your device or browser, indicating that you have exercised your opt-out right. While this will not keep you from viewing ads, in many cases, it will tell the listed companies to refrain from customizing ads, depending on their inferences about you or your preferences.
An opt-out is browser-specific. Thus, if you opt out on one browser, it will not have an effect on another device or browser you are using. This means that when you change browsers, clear cookies, or buy a new device, you will have to do the opt-out again.
- How to Unsubscribe from Our Email List – When we send you an email, whether on our or a client’s behalf, we will always present an opt-out option from receiving future emails from us. Typically this will appear as an “opt-out” or “unsubscribe” link in the email’s footer.
We recognize the Swiss-US Privacy Shield and the EU-US Privacy Shield Network (referred to collectively as “Privacy Shield Network”) to be the General Protection Regulation of the European Union. We do not use or collect personal information from the EU. Therefore, we do not pursue self-certification to framework.